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Are there any futuristic products lined up for the launch in near future? Prateek: Tell us about the expansion and future plans of the company. This has resulted in good sales of headphones and smartwatches in the market. The pandemic has made people more health conscious and most have started physically working out. I feel we have just scratched the surface of the wearable tech industry in the country. With the majority of people working from home, everybody needs their own devices. Rajendra Seksaria: The pandemic has accelerated the sale of electronic products to a great extent. Prateek: Has the pandemic proved a catalyst for the growing demand for audio and wearable devices in India? What trends will dominate the coming years in the segment? Off late we have seen the wireless models doing very well with ease of use, longer battery life and good quality sound output. Each having multiple models in different price brackets from a basic wired in ear headphone with mic to on ear heavy bass models. In the headphones portfolio we divide them into wire and wireless. Monitor your sleep and set alarm vibration alert.Keep a check on your step count and water intake.Phone calls, texts, and social media notifications with vibration alert.Long battery life up to 15 days on a single charge.In the smartwatch category, we have the Foxfit Amaze and the Foxfit pulse, they come with great features like: Rajendra Seksaria: We have multiple products in both smartwatches and headphones. Prateek: Tell us more about the exciting smartwatch and headphone portfolio from Foxin. The campaign has given us an edge over the competition, consumers tend to trust the brand more when it is made here and we as Foxin are immensely proud to ‘make in India’. Quality control is something which we cannot control to a large extent when the products are imported, having our own factory helps us with this. Rajendra Seksaria: Other than the tax benefits of making in the country.
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Prateek: What are some benefits of the Make in India campaign? Has the campaign helped Foxin to mark its significant presence? We at Foxin cater to a wide audience at varied price points, being in the electronic space for over 2 decades has given us a bit of expertise in the Indian market. It is one of the fastest-growing spaces in the electronic market as of now. Rajendra Seksaria: The Indian wearables market is growing at 144.3% year on year as per reports. Prateek: How has the market of wearable technology unfolded in Indian space? And how has Foxin adapted to the trend? Here is an excerpt from the informative session. Recently, team IT-Voice had an opportunity to interact with Rajendra Seksaria, Chief Managing Director, Balaji Solutions Private Limited (BSPL) – Foxin. The brand caters to a wide range of high-fidelity products for personal and business applications. The company is committed to developing high-quality products, backed by adequate research and development. Tweet to started operations in June 2006 with a bundle of IT Hardware & Electronic products during the IT boom.